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Can you let any emotions from social media in?
Read more: Can you let any emotions from social media in?Over the past week, social media has been a mess. Emotions are high and people are saying lots of things. They will regret some of them later. And I’m not just saying this because people are roaming social media posts trying to get others fired (but also, this is something else as well). In the…
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Are content pillars still a thing?
Read more: Are content pillars still a thing?I’ve been reading that content pillars are in the past. You need to get rid of them now. They’re only going to hurt you in the long run. Says who? The same people who think constantly shooting from the hip is a strategy? Content pillars can still be an effective part of a social media…
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Is it time to quit your job for your side hustle?
Read more: Is it time to quit your job for your side hustle?Over thirteen years ago, I decided it was time to quit my job and to rely on my side hustle as my main source of income. It was the scariest thing I had ever done. I don’t regret a second of it. But would I do it again in this economy? That’s a good question.…
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What I am reading 9/12/25
Read more: What I am reading 9/12/25The preschool funk has hit me and hit me hard. But I’m still reading. At the end of last week, I started feeling exhausted and congested. My daughter started feeling the same, and I had to keep her home from school on Friday. The virus had just hit her too hard. It was starting to…
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Include this during your social media consultant meetings
Read more: Include this during your social media consultant meetingsMeetings. They can be the bane of my existence. So many meetings are just not useful. Or they require a feat of Herculean strength for me to keep them on track. It’s rare for me to actually look forward to a meeting, and I wish that wasn’t the case. There is so much potential here…
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Continual rejection
Read more: Continual rejectionWhen you pivot, as I’m considering doing right now, there is a lot of rejection that will come your way. I am receiving it every day, and yes, it stings. The biggest issue is that you don’t get to the right place unless you experience rejection. In fact, I would say that if you are…
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How I use AI right now
Read more: How I use AI right nowAs I’ve been looking for new opportunities and deciding what’s next for me, I’ve been pumping out proposals and filling out applications. There’s a bit of excitement and hope in all of these. But we won’t talk about how often that excitement and hope gets crushed. On the bright side, it’s giving me a lot…
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Recognizing when it’s time to change your business
Read more: Recognizing when it’s time to change your businessLately, I’ve been looking at what should be next for my business. All the signs are there that it’s time for a change and so it’s just a matter of what kind of change I will make. In this economy, I’m hardly alone. Many people who have worked as a consultant for many years are…
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What I am reading 9/5/25
Read more: What I am reading 9/5/25I had sixteen hours riding in a car, so you better believe I did some heavy reading last weekend. I don’t get to see my family very often, because they live so far away. It was a welcome break from constantly being worried about my daughter. She has people who are dying to entertain her,…
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What you can do to improve your mental health as a social media professional
Read more: What you can do to improve your mental health as a social media professionalYour mental health can be difficult to maintain as a social media professional. You are online all the time and that is just going to affect you no matter what you can do. But minimizing that effect is possible. With a mix of proactive and reactive strategies, you can be much better at your job…
