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Is it time to quit your job for your side hustle?
Read more: Is it time to quit your job for your side hustle?Over thirteen years ago, I decided it was time to quit my job and to rely on my side hustle as my main source of income. It was the scariest thing I had ever done. I don’t regret a second of it. But would I do it again in this economy? That’s a good question.…
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Include this during your social media consultant meetings
Read more: Include this during your social media consultant meetingsMeetings. They can be the bane of my existence. So many meetings are just not useful. Or they require a feat of Herculean strength for me to keep them on track. It’s rare for me to actually look forward to a meeting, and I wish that wasn’t the case. There is so much potential here…
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What does a social media consultant do?
Read more: What does a social media consultant do?A year ago, I wrote about what a social media consultant doesn’t do. It was a response to someone misunderstanding what I do. It just occurred to me that I never wrote about the opposite. So now seems as good of a time as any to dive into what social media consultants do. Why is…
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Daily habits to help you be successful as a freelancer
Read more: Daily habits to help you be successful as a freelancerWhen I first started my business, I read every article I could about others’ daily habits, and I asked every one of my friends who worked from home as well. That obsessiveness definitely affected how I structure my days now. Although I’ve shared a lot about how I structure my days, it seemed like a…
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How to cheer on a social media consultant
Read more: How to cheer on a social media consultantWe focus so often on what to do when things go wrong and not enough on when things go right. So that’s why I decided on writing about how to cheer on a social media consultant. Because if there is anyone who probably needs this cheering on, it’s this consultant. Why? They are on the…
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How to start a great relationship with a consultant
Read more: How to start a great relationship with a consultantYou’ve found the perfect consultant for your organization. Yay! Now it’s time to get to work on your relationship. The beginning will set the tone for the whole relationship, so you want to put your best foot forward. How do you do that? It’s different for every consultant, but there are a few items you…
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Do I need to hire a social media consultant?
Read more: Do I need to hire a social media consultant?If you are asking yourself this question, it’s probably way past time that you hire a social media consultant. But let’s pretend that’s not the case. Like hiring for any position in your organization, it’s hard to decide if it’s time. Maybe you should just train someone to do it and hope for the best?…
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Defining what traits are important in your social media consultant
Read more: Defining what traits are important in your social media consultantSo often I go into a meeting with a potential client and one of two things happen: They have no idea what they are looking for or they have a long list based on the latest trends. Both are not great ways to go. Why? It’s letting others set the plan for your social media…
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Make sure your social media consultant isn’t in a silo
Read more: Make sure your social media consultant isn’t in a siloI’ve seen this so many times. A client is talking the talk and we get to the point where we sign a contract. And then the work begins. Before I know it, I am in a silo. And we are having very little communication about what is happening at the organization. What does this look…
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Collaborating with your social media consultant without micromanaging
Read more: Collaborating with your social media consultant without micromanagingIt’s a fine line between collaborating and micromanaging. And so often clients have no idea which side of the line they are on. But if you say something, they are very likely to say they are just trying to collaborate. So how do you work with a social media consultant if you don’t have any…