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What you can do to improve your mental health as a social media professional
Read more: What you can do to improve your mental health as a social media professionalYour mental health can be difficult to maintain as a social media professional. You are online all the time and that is just going to affect you no matter what you can do. But minimizing that effect is possible. With a mix of proactive and reactive strategies, you can be much better at your job…
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How to start a great relationship with a consultant
Read more: How to start a great relationship with a consultantYou’ve found the perfect consultant for your organization. Yay! Now it’s time to get to work on your relationship. The beginning will set the tone for the whole relationship, so you want to put your best foot forward. How do you do that? It’s different for every consultant, but there are a few items you…
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Being online all the time won’t make you successful
Read more: Being online all the time won’t make you successfulWhen I first started as a social media consultant, I was online all the time. It was constant, because I didn’t want to miss a thing. I wanted my clients to be so impressed with my dedication. What actually happened was that it became an addiction, and like all addictions, it was hurting me and…
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Pride Month and your social media manager
Read more: Pride Month and your social media managerIt’s that time of year again: Pride Month! And while every social media manager wants to shout how amazing that is from the top of their lungs, it is also the worst month to be a social media manager. Over the course of this month, your social media manager will read some of the most…
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Stop Talking Bad About Social Media Managers
Read more: Stop Talking Bad About Social Media ManagersI have had this happen time and time again in different variations. The social media managers are constantly on the wrong end of some really terrible words. I’ll come into a new client and have them fill out my trusty questionnaire. Somehow talk about how bad the previous social media manager happens. I used to…
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Take Rest
Read more: Take RestThere is something comical about writing this post today after writing about how I’m a bit of a machine. I fell behind this week, and it coordinated with a time that my family needed me to take rest. So instead of posting a blog post yesterday that was extremely close to being ready, I took…
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How I Create Consistent Content
Read more: How I Create Consistent ContentSomeone said to me recently, “Boy, you write an insane amount of content.” I had to pause, because it rarely feels like a lot. But I have been posting for clients for such a long time that I have processes for putting out consistent content even when I don’t want to. I recently wrote about…
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Become a Social-First Organization
Read more: Become a Social-First OrganizationWhen I saw this post from a Duolingo social media manager, I cheered. Social-first thinking? Having open communication with your social media manager? Empowering your social team? YES. These are all the makings of great social media marketing and will get organizations so much further. Are you thinking this sounds like a pipe dream? Do…
