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Why YouTube is important right now
Read more: Why YouTube is important right nowI read an article recently about how YouTube is not optional anymore. It’s mandatory. The idea that it had ever been optional was a little funny to me. But alas, that’s because I know how powerful YouTube has always been as a search engine, while others thought about it only as a place to throw…
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Using content to answer questions
Read more: Using content to answer questionsWhen I work with a new client, they usually look at content as something you need to push out at the audience. There is no two way communication with it. It’s about the client’s needs only. That’s a great way to fail. A better way to go about it is to start with the questions…
