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You need a why for social media
Read more: You need a why for social mediaI talked with an organization recently, and they said the scariest thing I’ve ever heard: They don’t know what to ask for on social media. What that ultimately tells me is that the organization doesn’t now what their why is. And if they don’t know that, then they don’t know their ultimate purpose. They’re probably…
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How I Create Consistent Content
Read more: How I Create Consistent ContentSomeone said to me recently, “Boy, you write an insane amount of content.” I had to pause, because it rarely feels like a lot. But I have been posting for clients for such a long time that I have processes for putting out consistent content even when I don’t want to. I recently wrote about…