Tag: influencer

  • From buyer to loyal ambassador

    From buyer to loyal ambassador

    The moment I feel the most accomplished in social media is always when I see someone become a loyal ambassador. And if I was the reason why they discovered my client? I need to take a moment to do a little dance in my office. Because this is the ultimate goal: Setting my clients up…

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  • Research your influencer

    Research your influencer

    I never in a million years thought I would have to write this kind of article again. But every day, I get an email from PR person trying to get me to cover their client. Every. Day. None of these people have realized that I’m not even an influencer, and my audience has nothing in…

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